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Philipp Wartenberg

I participated your course in past December and just wanted to give you a brief feedback on how it changed our company for the better. 


Background:
We’re a small owner-operated business with a quite complex business domain and a diverse set of business rules within our domain. (Conference Management Software, with a focus on scientific conferences)

We had a few research practitioners sprinkled across the org, but market-research, customer-research and user-research were siloed in different departments of the company and all of them did not have specialised research functions. Actionable research insights were a side product at best. 


Intervention:
So here is what I did after taking your course: At first I tried to convince executives of using Topline reports. I got ignored for weeks. Then I simply pitched the intervention to the whole company (40 employees currently) at an all-hands meeting. I just had 10 Minutes to explain the format Topline Report and the pyramid principle. But after taking your course I had both the confidence and knowledge do to it well. 


Outcome:
Researchers realized how it can help summarize their findings and executives acknowledged the impact of it on their decision making in terms of customer centricity and efficiency. We’re now implementing a company wide task force to breaking the knowledge and data silos led by a central business function (Business Intelligence) that we‘re now hiring for.

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Brandie Smith

Thanks to Ari's POSTER framework, I landed a job offer this week! I began applying parts of the framework in June, but when I used it fully for a recent UXR case study, the results were incredible. It kept me focused on highlighting my skills while crafting a clear, compelling narrative. When I compared my POSTER-based case study to one from three years ago on the exact same project, the difference was night and day. I'm so grateful for this tool. Thank you for sharing it with the community!

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Ryan Brownlow

Korl

"My name is Ryan Brownlow. i run research and design at a startup named Korl.

I joined the Influential Researcher to learn more how to effectively gather and relay my research findings. I got this and more.

the instructors are very knowledgable, get right to the point and deliver a lot of value. "

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Saad Alhssan

'The Influential Researcher' made me realize even more that people's perception of research can vary from your own, and that this variation can directly affect how they perceive you as a researcher. It can transform your thinking about your role. Knowing how to handle resistance to change, ego, and conflicts will change you from an insight messenger to an information seeker. By encouraging debates and discussions, your role will shift from an investigator (caring about the results) to an influencer (caring about the impact).

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Melanie Levy

Are you delivering pages and pages of research insights and findings with little to no impact? Do you want to learn how to transform your role from being an order taker to an invaluable strategic partner to the business? If your answers to both of those questions are yes, then this cohort is for you.

I'm an OG UXer with more than 20 years experience working in both agencies and client-side, in a variety of business verticals. I've spent most of my career as a UX generalist, but about 5 years ago decided to pivot into UXR full time.

In all the research-related webinars, seminars and classes I've taken through the years, I have never learned anything that resembles what you get here.

Honestly, it's been a total game changer, and I'm already seeing the impact of putting what I learned into practice. No joke.

And even after you're done with the cohort, you can revisit the sessions or sit in another cohort for free if you want, as well as get valuable input in the community as you put what you learned to the test.

100% recommend, all the way!

Marcus

I am a freelance UX researcher. If you have done great UX research, but find it difficult to influence business decisions and create impact to the users you care, this course is for you!

I have used frameworks in this course for startups and it was convincing and successful.
The best thing about this course is that it not only provides frameworks for you to use but also teaches exactly what soft skills you need to succeed in your UX career.

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Joaquina

Ari is a skillful and experienced instructor with a wealth of valuable information. He opened my mind up to a new way of seeing UX research that will be extremely helpful as I move forward.

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Emily

Really enjoyed the course! Ari is super attentive to people's questions and willing to answer outstanding questions outside of class. There's a lot to cover so it'll pack a punch but it is well worth it :) Can't wait to see where he takes the content as he's always evolving the course material. Highly recommend to any researcher at any level in their career. Thanks Ari!

Emily

Digital Experience Consultant - Aflac

The instructor was very engaging and the content was informative!

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Talissa

I signed up for this course wanting to learn more about how to communicate insights vs findings and left with so much more! I left with so many helpful frameworks and models I can now use in my day to day work that I know will make an impact. It was the perfect balance learning and then applying what we learned. It helped me to reflect on current setups and identify opportunities to improve at my work. Ari also encourages people to reach out to him even after the course with any questions which shows his dedication and commitment! So glad I completed this course and I would recommend it to anyone in the UX field who wants to create more impactful research that affects business decisions

Erica Parra

Manager UX Research - Discount Tire

The training was a great way for a newer research team to build structure and deliverables that are actionable and efficient. The course format was great through butter and allowed both in-person and virtual attendance. Over two half days, our team churned through a lot of content but were also empowered with new ideas, tools, and ways to lead new thought processes.

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Adrian Harja

I'm a UX Designer involved in various projects where I do the design but often I'm involved into the research phase as well be it exploratory or evaluative in nature.

This course helped me in a laying a better foundation when it comes to thinking like a researcher as well as shaping my findings into a more compelling and actionable story. The learnings from this course gave me the confidence to make bigger leaps into the realm of UX Research.

The best thing about this course is connecting the dots between two incredibly important aspects of research: the scientific rigour of conducting the research and gathering the insights and the knowledge of putting that into an actionable and memorable story that moves things forward.

Monica Botero

I am a Senior UX Researcher working in the B2B space. I can't recommend this course enough - the information shared by Nick and Ari is priceless for UXRs, especially at the junior, mid and senior level. I wish I could have taken this course when I was starting out. It's given me some real "that's right!" and "can't wait to try this!" moments, provided guidance on some questions I've been wondering about for years, and given me actionable direction for the future. The community is also super supportive, and it's just real nice to chat and interact with people Who Get It. I promise I'm not shilling, it's just really good stuff :)

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Megan Millians

I am building a research practice in a SaaS company, and I struggled to conduct large sample studies because of some technical and practical constraints. Ari helped me to change my perspective about the goal of research in a corporate setting and think about data collection differently. I've started using Point of View documents frequently, building evidence-backed cases to offer guidance about directing resources and prioritizing projects. These POV docs are very effective! They are much easier for execs to read and understand than traditional research reports. We are able to more directly explain why the research matters and what should be done about it. We are growing our value to the business quickly as a result!

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Marjolein

Hi there!

I am a mid-senior level UX researcher working for a fast-growing circular marketplace. I mainly work on the B2B side and collaborate with four PMs and their teams. I signed up for this course to sharpen my UXR skills and learn how to better communicate my insights to decision-makers.

The course content, including materials such as Notion pages and templates, as well as the clear instructions, guidance, and interactive Q&A sessions with Ari as a mentor, contributed significantly to achieving my goal. The online interactive format, along with being part of a smaller group, worked well and was exactly what I was looking for.

Thank you so much, Ari!

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Anna

This course is exactly what I was looking for - provides you with an actionable blueprint for shifting gears from being a research provider to a consultant to a business.

Marianne

Excellent course, I got a lot from it! What Ari teaches is immediately applicable and SO relevant. I’d recommend it to any researcher. This is one of the rare courses that will truly make you a stronger researcher, and help you move forward.

Taylor Jennings

Lead UX Researcher - Chili Piper

If you're looking for actionable, clear frameworks and methods to tell better stories, increase impact at your company, and frame a compelling argument - look no further. I've attended many UX research training and workshops, all of which promise to "make you a better researcher" and teach you how to "increase the impact of research at your company." I've left every single one feeling like I heard many words but didn't take away anything of substance, until this one.

Ari's course is content-heavy, but he structures it clearly, abductively (😉), pausing often for questions. There weren't many in-course activities, which I personally appreciated. The few that we did do helped apply the concepts.

As a solo UX researcher, I got a lot out of this course; the concepts apply to researchers and anyone looking to learn how to craft more compelling arguments. If you're on the fence or have questions about the course, please reach out to me.

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Marianne Carpentier

Senior User Researcher - Mozilla

And for what it's worth: I LOVED the influential researcher course. I wish I had taken this course earlier in my career, it got me unstuck from the data collector role that I put myself in, I felt like I wasn't impactful and felt frustrated that people didn't want to read my 30-page reports. It really helped me change my perspective about the work that I do and made me realize that doing good research is not enough. I needed to improve my communication skills, my strategic skills, and learn more about business too. So really, thank you for that!

Val Kellogg

I am a Senior Product Designer in a company that actually values and uses research. I still wanted to uplevel my research skills and this course helped me deepen my understanding of research and my ability to present the research in a more influential way. I think The Influential Researcher cuts through the crap to deliver you actionable ways and skills to grow in your career. Nick and Ari keep it real and don't just give you cookie cutter shit.

Nassir Mohamud

Dr Ari and Dr Nick are a fantastic duo! They really did go that extra mile to ensure everyone learned theory but also application. I couldn't be happier to have been part of this cohort! Bravo, gentlemen.

Funmilayo Obasa

I just want to tell you that this might be the best research course I've ever taken. It's a totally new perspective you are teaching and I love it. I feel like this is what has been missing from my research education, how to bridge the gap between business needs and research.

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Margaret Aiken

The best thing about the Influential Researcher is that it gave me more confidence. The course empowered me to see myself as a trusted research advisor, rather than as a research service provider. I only wish I had taken this class sooner in my career!

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Basu

Ari is diligent and hard-working, much like a honey bee. Just as worker bees gather nectar, Ari collects pure research content for this course, making it a rich beehive of knowledge. This TEN STAR rated course is a hub for innovators, especially with Ari's unique perspective as a Police Officer and Detective shedding light on research from a fresh angle. Ari's approach of teaching research from First Principles is insightful. Thanks to Ari for his invaluable wisdom! 😁

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Abhinab

Practical, proven and actionable.

Elizabeth W.

I took this course because I'm interested in becoming a researcher and wanted to (1) know more about what it's like to be a researcher, (2) learn effective techniques, and (3) interact with other researchers.

Even though this course is aimed mainly at working researchers, it delivered on all three of my objectives really well. The information and frameworks are great. The instructor takes the time to answer all your questions and make sure you get value from the course. Plus, it was a lot of fun. (I loved all the detective analogies and stories.)

So, even if you're just getting started as a researcher, I think you'll get a ton out of this course.

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Trishla

Senior Manager, Customer & Market Insights - CAQH

Great course with tons of actionable frameworks and real life examples, all based on a clear understanding of the challenges that researchers face today and designed to help researchers succeed in this environment. It was great to be able to ask Ari questions and hear his answers pulling from his previous and current experiences as a researcher / research leader.

Branden

Excellent program with tons of information condensed in two weeks that can potentially propel your researcher career to higher levels.

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Brian

"The Influential Researcher is an absolute must have training that gets you to deliver stronger insights and messages your teams can take action on.

This training is great for advanced researchers and leaders who need to brush up on the basics and for newbies who need to level up quickly.

Want to build confidence as a researcher or leader? The Influential Researcher is for you.

Want to minimize your audience forgetting what your point is (aka recommendations and next steps)? The Influential Researcher is for you.

The Influential Researcher will get you closer to speaking the language of business and mapping your work to what the business cares about.

A win win for your customers and your business."

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Andelae McCoy

I cannot say enough great things about this course. It was everything I wanted and needed to excelling as a UX Researcher today and in the future. Right out the gate, Ari delivers on what he promises. It is so simple but yet so powerful. I was already doing some of the ways. But now with POV and POSTER, I am the voice of research! I can promise my company now and every company in the future, that my research will deliver. It really is that clear and cut. Take the course! Thank you Ari for making this course and empowering researchers!

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Nishanth Nagendra

Even though this is a course on research, I think this is a great course for anyone in UX. There were so many new takeaways for me even when I took it up the second time. Yes, you read that right, I took the course a second time!

Josi

I'm Josi, a UX Researcher from the UK. I'm currently working on a digital transformation project for a car leasing company.

The format of the course felt really succinct, and it made sense for the content to be broken down into those the three sessions. The advice itself is practical and the learnings can be applied straight away. Absolutely love all of the templates that are so openly shared after each class, so thank you again for those.

My only note on the course format is that at times it felt a bit pacey. All of the content is so useful that you don't want to miss a single thing, so it felt challenging to keep up at times. I really enjoyed the activity of 'is this a good or bad POV, and why' - it helped me to digest the learning. Maybe a couple more moments like that would help with reflection?

That said, I cannot express enough how much The Influential Researcher has helped me. I've attended the cohort twice now and feel much stronger as a researcher because of it. Framing our narrative around clear POVs has been such a game changer. The best thing about attending the course is that I can articulate research with so much more confidence now. I can advocate for customers in a meaningful way, and the business is finally 'getting it'. Thanks Ari!

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Andalae

Amazing course!

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Natasha

Lead UX Researcher

I'm currently working in financial services and this course has been invaluable as reminder and a reframe of how to position my research for maximum impact. I loved the examples - really brought it to life for me.

This course is definitely worth every penny and is going to help me level up my skills as a researcher. Thanks Ari!!

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Anita

Canva

In an few words... Course gives skill sharpening, precision and repeatable structure to apply over different research output. Ari's passion and commitment is unbeatable. Highly, highly recommend.

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Megan Millians

I am building a research practice at a Fintech SaaS company from the ground up. I wanted to take this course to gain some practical advice around showing value to the business quickly to be able to grow our research infrastructure. My expectations were exceeded! The very practical advice we were given about frameworks for presenting results and maintaining scientific rigor in a fast-paced business environment are yielding dividends already. The best part of the course for me was Nick and Ari's engagement. Very responsive to questions outside of class time and genuinely want to help us apply what we've learned. Highly recommend to fellow seasoned professions and newbies alike.

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Milan Jaćević

As the sole researcher on my UX & Design team, I work on everything from usability tests to discovery projects to research templates & guidelines for PMs and other stakeholders. I had high hopes coming into the course, and I have to say that I got more than I expected out of Nick and Ari. Their no-bullshit, to-the-point approach with plenty of first-hand examples was really inspiring and has helped me make my voice and opinions heard throughout my team and company. The course title says it all - if you want to up your research game AND become someone whose POV matters, this is the one for you. Thanks, Nick and Ari!

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Lissa Aguilar

I'm a UX researcher team of one, on a new ux team my company created.
This course came up just in time. Ari offered so many frameworks and priceless advice on how to see this problem. I started using the POSTER framework to share insights and I noticed teammates started to think and talk about UX research differently.

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Melanie

Well if I haven’t said it before, thanks for helping me find my place in this field and up my game. It’s nice to get excited about work again. :)

Caden Damiano

Ari’s take on research is immediately applicable to the real world from day one. I started implementing top-line reports in my day job while taking the classes and it's done wonders on focusing our conversations around my product work on the reasoning of my POV instead of values and methods that I chose to get insights. And it doesn't take a long time to write one! The principles and philosophy he teaches have given me more confidence and have unblocked me in the game of influence. I’d recommend this to any researcher, designer, or pm who just wants to be more influential in general. The principles go beyond just researchers.

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Thais Xavier Garcia

Ari’s UX research course is great! Seriously, one of the best teachers I’ve had so far. He shares great examples to explain things, and can tell when we need extra help or resources. He promptly adjusts his teaching on the fly to make sure everyone gets it. It was also cool that Ari shared some of his own previous flaws. It made the whole process feel less intimidating and that we can all improve with time and experience. This course is different from other ones I’ve taken, and in a good way. I’m hoping to become more confident about my research and presentation skills by the end! Definitely recommend this course if you’re looking to learn UX research in a way that’s actually interesting (and makes you feel human!).

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Shannon Morgan

UX Researcher - BioRender

I really loved this course. It was short and easy to squeeze into two days of work, it also had a great balance of lecture and activity.

I found a lot of the topics really relevant to the challenges I am facing today as a solo UX Researcher, and I feel confident and ready to use the tools and methods shared in this course. (I am planning on releasing a UXR roundup within the next week, and I feel like I can actually make it really impactful with the tips Ari shared!)

I also learned how I can create a communication workflow within my organization that will enable me to extract more insights from my team member and become a more strategic thinker who can feel confident recommending the most important questions to tackle with research.

I know this will not be the last course that I take with Ari, thank you!

Han

I am a senior user researcher In a niche company, the course helped me frame my point of view better when engaging with stakeholders. I especially appreciate the POSTER framework and I used it last week, this received positive feedback. The best thing about the course is it is beyond "how to be a good researcher "or choose this methods etc, it is a factual and objective course that discusses real life issues we face everyday, and how to value ourselves so that others can value us, no more begging for a seat at the table when we can pull a chair and join in. Whenever I speak up in meetings now, i talk authoritatively. The ux research discipline is the most disrespected in the industry, there needs to be a change, and this course does just that! Thank you both!

Jana Coe

This course was amazing and so impactful to my new start in this career field. I have learnt so much valuable information with great teachings and interactive activities. Thank you all!

Abhinab Pattjoshi

I loved the interaction and openness about helping from both the mentors. It helped me understand about how to change my attitude and keep communicating to influence decisions.

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Funmilayo Obasa

I'm a junior researcher based in Nigeria and currently working on improving my evidence-collection skills and developing a business mindset when it comes to research. This is the best research course I've taken this year (2023). Ari introduced a new perspective and I loved it. This is what has been missing from my research education, how to bridge the gap between business needs and research. The cohort was also engaging and eye-opening and it has boosted my confidence in doing research and providing evidence-based council. Looking forward to the next cohort!

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Shanjida

I highly recommend 'The Influential Researcher' course with Ari. The energy he brought to each session was fantastic, and his thoughtful approach to maximising each session was clear. Questions were answered with great clarity. If you want to elevate your insights, this course is a must!

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Haley Rabiu

Ari does a tremendous job at articulating how research can bring value to a business when done the right way. I would recommend this course to anyone looking to refine their approach towards presentations, reporting, and how to showcase more value to your business.

Chris Bahr

Aflac

I work on the UX team at Aflac.

This course included a ton of valuable insight that was presented in an easy-to-grasp format. We learned how to effectively research, organize and communicate information. Ari included many helpful analogies and examples, and shared many acronyms that make the instructions easy to follow. It's fascinating how he was able to draw upon his past experience as a detective to explain these concepts.